Suck It and See is the fourth studio album by English indie rock band Arctic Monkeys, released 6 June 2011 in the UK and 7 June in the US. The single 'Brick by Brick' from the album released a video on March 7th which is 3 months before the album release. The album details were released on March 10th, 3 days after the video was released.
It was revealed on 30 March that three thousand vinyl copies of "Don't Sit Down 'Cause I've Moved Your Chair" would be released worldwide by the band as part of Record Store Day on 16 April.
On 30 May, a week before official release Domino Records streamed the entire album on Soundcloud. Within a few hours of being made public the first two tracks had reached over 10,000 listens each and over 100,000 listens each by the end of the week.
On May 13 Arctic Monkeys appeared on Later with Jools Holland and performed four tracks from the album. "Library Pictures", "Don't Sit Down 'Cause I've Moved Your Chair", "Reckless Serenade" and "The Hellcat Spangled Shalalala".
On 5th May 2011, Arctic Monkeys began the Suck It and See Tour by playing their first live show for over a year in Stockholm.
The Album sold over 82,000 units in its first week in the UK UK
http://www.myspace.com/arcticmonkeys
Arctic Monkeys use myspace to promote new singles and albums with tour dates
Arctic Monkeys use myspace to promote new singles and albums with tour dates
http://arcticmonkeys.com/
Official Arctic Monkeys website providing more information on tour dates etc.
Other Marketing Strategies may include such things as making your own record label or you can partner with others who will do the work if you pay them to market your music.
A Record Label is part of the 'Mass Media' section which helps generate airplay, publicity, gigs and record (CD)sales. All of these are part of the deal when signing up to a record label.
radio is the most complicated part of the music industry, and the most expensive part of the budget of a major record label. If you hire an independent radio promoter, they can also help a little with PR, gigs and retail, provided the airplay campaign is large enough.
Official Arctic Monkeys website providing more information on tour dates etc.
Other Marketing Strategies may include such things as making your own record label or you can partner with others who will do the work if you pay them to market your music.
A Record Label is part of the 'Mass Media' section which helps generate airplay, publicity, gigs and record (CD)sales. All of these are part of the deal when signing up to a record label.
A real record company handles four basic areas of music marketing: Radio, public relations, gigs, and music retail.
radio is the most complicated part of the music industry, and the most expensive part of the budget of a major record label. If you hire an independent radio promoter, they can also help a little with PR, gigs and retail, provided the airplay campaign is large enough.
The PR (publicity) portion of the entertainment industry is obtained by hiring a PR firm (or PR person). A large record label has these people on staff, but will still hire out for more push. A smaller independent record label sometimes will just try to do its own publicity, maybe by just focusing on some local music magazines. Big mass media music magazines, however, will be beyond what an independent music label can get.
The gig portion of your music marketing is obtained by partnering with an entertainment agency who book gigs for you. Small music labels will just try to book their own gigs. Note that an entertainment agency for gigs is not the same as an entertainment agent that an actor would have.
For the retail part of the music industry, a record company would hire a retail promoter, whereas a small independent record label would just call stores on their own.
50 Cent for example markets his music very effectively. He has his own blog called www.thisis50.com and on this site it has all the information if he is going to be releasing any new music but he also includes previews of the song itself. He also promotes his friends' music to boost their ratings too. The site is updated daily to satisfy his fans by releasing new videos, singles or interviews. He's also heavily addicted to twitter and is constantly updating with promotion, information and he also answers his fans questions they ask. He also has an official site which is run by his record label which links to his twitter page and 'thisis50'. The official website also links to his myspace, facebook and itunes page and also provides and RSS feed.
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